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Net Zero Benefits
Thom Groot, CEO and Co-Founder

Thom Groot

CEO and Co-Founder

Board and Senior leadership team

LinkedIn profile for Thom Groot (opens in a new tab)

Thom co-founded The Electric Car Scheme in 2021 and leads Net Zero Benefits as CEO. He set the direction that took the business from a single electric car product to a master brand covering cars, charging, solar and heat pumps.

He came to the business after commercial leadership roles across consumer and technology businesses, including Commercial Director for sales and marketing at McCarthy Stone, Managing Director for Europe at XE.com, Digital and Data Director at The AA, and earlier years in management consulting at Oliver Wyman.

He works on the parts of the market that decide whether people can actually access clean technology: pricing, tax treatment and the willingness of employers to offer a benefit at all. That includes lobbying government to widen what salary sacrifice can cover.

Written by Thom Groot

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